Financial and investment guidance in the Metro East
For clients who want one local team for their coverage and their financial picture, with real fiduciary credentials and full transparency on where your money sits.
How does Babcock combine insurance and financial guidance?
Babcock Insurance & Financial Group pairs your insurance with investment advisory and financial planning through Cambridge Investment Research, member FINRA/SIPC. One team knows your whole picture, so coverage and long-term goals stay in step. We have been family-owned in Glen Carbon since 1995, and the approach is education-first: you leave understanding your options.
What we help with on the money side of things
Alongside your insurance, Babcock offers investment advisory and planning through Cambridge Investment Research. Here is what that looks like in plain terms.
- Investment advisoryOngoing advice through Cambridge Investment Research Advisors, Inc., a Registered Investment Adviser, where we act as a fiduciary.
- Retirement & financial planningMapping where you are against where you want to be, from saving years through drawing income in retirement.
- Life insurance & annuitiesProtection and income products that fit a family plan, explained honestly, with no promise of a set return.
Real credentials, and a way to check them
Mike Babcock founded the firm and holds the LUTCF designation along with his FINRA Series 6, 63, and 65 registrations. He is an Investment Advisor Representative, which is the role behind the advisory work. He earned his degree in Business and Marketing at Southern Illinois University Edwardsville, and he has guided Metro East families through their financial questions since 1995.
Here is how the financial side is structured. Securities are offered through Cambridge Investment Research, Inc., a broker-dealer and member FINRA/SIPC. Advisory services are offered through Cambridge Investment Research Advisors, Inc., a Registered Investment Adviser. Babcock Insurance & Financial Group and Cambridge are not affiliated. You can review our background any time on FINRA BrokerCheck. We would rather you check than take our word for it.
“They explained everything in a way that actually made sense, and never once made me feel rushed or sold to.”Google review · 4.9★ from 50 reviews
Financial questions, answered straight
Are you a fiduciary?
When we provide advisory services through Cambridge Investment Research Advisors, Inc., a Registered Investment Adviser, we act as a fiduciary and put your interests first. Mike Babcock is an Investment Advisor Representative and holds his FINRA Series 65, which is the exam behind that advisory role. Some products, like certain insurance and annuities, work on a different basis, and we will tell you plainly which hat we are wearing on any recommendation.
How is Babcock different from a bank or a big brokerage?
At a bank or a large brokerage you often get whoever is on the desk that day and a menu built around their products. Babcock is a family-owned local firm in Glen Carbon, independent since 1995, and you work with the same people over time. We already know your insurance and your family, so the financial conversation starts with your whole picture instead of a single account. Securities and advisory services run through Cambridge Investment Research, an independent broker-dealer and RIA.
Is there a cost to talk?
No. The first conversation is free and there is no obligation. We will sit down, look at where you are, and tell you straight whether we can help. If we move forward, we explain how any fees or commissions work before you decide anything, and you can review our background any time on FINRA BrokerCheck.
Let’s look at your whole picture.
Bring your questions about retirement, investing, or protecting your family. We’ll sit down, talk it through, and give you a straight read on your options. No cost, and no pressure.
4.9★ from 50 Google reviews · Independent, family-owned since 1995